Being an avid snowboarder and testing quite a few goggles, no other goggle has worked as well as Smith. Their lenses have been far superior to their competitors.
The overall concept was to showcase their visibility: how different lenses provide excellent vision in different environments. The design creates an interactive package design that highlights every lens that the goggle comes with. This package design concept allows consumers to see how every lens the package provides reacts to the given weather condition. Created all design and layouts, construction, and photography for the project.