BLM Advertising Campaign Concept
Inspired by the great Jimi Hendrix, “When the power of love overcomes the love of power the world will know peace,” the concept was developed to show appreciation and respect toward people of color. My design for Black Lives Matter needed to convey the importance of the movement and help everyone stand behind these beautiful individuals and their strive for equality.
The three designs are all built in-camera. The designs are small printed replica posters from the Civil Rights Movement and layered on top of each other to create what people of color are striving towards. Equality, Love, Peace. My hope is that these designs will help others look at the world around them and become more aware and supportive of people of color.